Ambu a/S

Trial Case Exam Ambu A/S Outline In the following show window work, I will evaluate the internal and external blot of the company Ambu A/S. Furthermore I will measure out the internationalization and the international growth of the company with focus on India, China and Brazil. In fix to get a abounding understanding of the company I will analyze its strategic situation, and thorough asses a SWOT & PEST analysis, look at how Ambu A/S generates measure out and margin and give a full perspective of the market and competitiveness Ambu A/S is exposed to. Table of Contents: Ambu A/S (Company description) -2- GPS quaternion - tuned for growth -3- Strategic Situation -3- Internationalization -5- Conclusion -7- 1. Ambu A/S Short description: Ambu A/S is a Danish company operating within the medical and health trade sector with about 1700 employees. The main production facilities are fit(p) in Malaysia and China. Ambu A/S is export oriented, operating sewer foreign sales subsidiaries, distributors and sales offices. Legal Form & indebtedness: As a stock market listed company (NASDAQ), Ambu A/S is shareholder owned (public limited company). The liability is and so divided on the individual investors of Ambu A/S.

Competences: Ambu A/S is specialiced in developing differentiated single-use products. The companies core market is hospitals, unavoidableness services and surgery centers. Ambu A/S provides genuine value and a high standard of product quality. [pic] Competition: Ambu A/S is operating on a oligopoly market with a low economy of scale. As a well set up company with a high market share, Ambu A/S is able to differentiate their products to meet customer needs. GPS four Tuned for Growth prey: Ambu A/S wants to be a world astray operating company, focused and leading supplier of single-use products How?: Ambu A/S wants to develop and differentiate their products in order to meet customer needs. Furthermore Ambu... If you want to get a full essay, order it on our website: Orderessay

If you want to get a full essay, wisit our page: write my essay .